Gone are the days of lazing on a couch all day and watching TV programs. Today, the young and the millennial generation is on-the-go. This generation and their pace needs something that coincides with the lifestyle of today. When one is in the metro or the bus, or waiting for a friend, it has become really simply for one to catch up with the live TV entertainment, right from the convenience of a tablet or a smartphone.
nexGTV, an initiative of Digivive, offers a compelling end-user experience to view Live TV on mobile devices and has become a premium entertainment destination in the Indian mobile scene. nexGTV provides an application which works across the Android, and iPhone platforms, to watch live TV. It is broken down into different genres. Some of its really cool features include: full screen viewing, fast channels launch and switching, integrated EPG TV guide, delete channels and interactive on-screen controls, picture-in-picture mode, brightness control, volume control and adaptive bit-rate streaming. It can run across any network – 2G, EDGE, 3G, 4G, and Wi-Fi. Bandwidth is not an issue.
#nexGTv - a name to watch out for in the world of mobile TV and entertainment! Click To Tweet
It offers a host of channels like Sony, Colors, SAB, Rishtey, STAR TV Bouquet, Aaj Tak, DD, India TV, CNEB, Fashion One, Aastha, NDTV 24X7, NDTV Profit , NDTV Goodtimes, IBN7, News Nation, NewsX, India Today etc. They are spread across News, Entertainment, Music, Kids, Devotional, Movies, Infotainment, and Regional. The Regional channels comprise of entertainment in regional languages like Telugu, Kannada, Gujarati, Marathi, Oriya, etc. The nexGTV application provides over 155 Live TV channels as well as Replay and On-Demand content. Its amazing array of content includes trending videos, breaking news, latest movies, songs, funny episodes of serials in various languages, Comedy Premium. It truly has rich content!
It also offers movies – full length and short movies. Short Movies are movies edited down to 20 minutes for a quick view, but better than watching just a trailer. We found this to be a really interesting offering on this application. There are a few options to first install the app to check it out for a few days before going for the long term.
The nexGTV team has already brought together a well thought out ecosystem for future success by partnering with major mobile providers and OEM manufacturers like Airtel, Vodafone, Idea, Aircel, BSNL, MTNL, Reliance, MTS and Karbonn Mobiles. Digivive has partnered with CA Media Digital’s first venture Fluence – India’s largest celebrity digital network, to create celebrity led ‘mobi-serials’ for the first time in India.
The application has seen close to a million downloads already with close to 24 million viewers. In the world of mobile TV and entertainment, nexGTV is a name and application to watch out for. Literally!